What is a Serum and How to Apply Face Serum: A Complete Guide

What is a Serum and How to Apply Face Serum: A Complete Guide

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Are you tormented with skin problems like wrinkles, fine lines, dark circles, hyperpigmentation, and age spots? If yes, then this blog is just for you!

Women want beautiful, soft, and naturally glowing skin but the unhealthy lifestyle, overexposure to sun rays, pollution, etc., keeps us away from our goal.

But what if I say that there’s one product that can take off the burden of maintaining the pretty face from your shoulders.

Said to be the MAIN COURSE of your night skincare regime, ‘SERUM’ is designed to deliver all the essential nutrients to your skin and seal in the moisture. Most of them are either transparent, gel-based, or liquid, so a wide range of serums are available in the market.

But wait, you must be thinking, why not creams or lotions? Because serums hydrate more effectively and on a more deeper level than even the thickest of creams.

Hence it would be the best if you chose wisely to avoid any reaction, rashes, or redness. 

Perks of Using Facial Serum

The benefits of facial serum vary depending on their ingredients. Here’s a list of a few benefits of using face serum for your oily skin.

1. Deep Hydration: Ingredients like Vitamin C, E, and Hyaluronic Acid fulfill the need for Hydration, keeping your skin refreshed, glossy, and healthy.

2. Shield of ANTIOXIDANTS: Mainly found in Vitamin E, Vitamin C, Retinol, and more, ‘Antioxidants’ slow down the ageing process and long-term face protection.

3. Minimize Dark Spots, Fine Lines & Wrinkles: Dark spots, wrinkles, or any other aging sign can be too scary. But with the help of Vitamins rich face serum, you can see these skin problems fade away in no time.

4. Flawless Skin Texture: Opt for a face serum rich in ingredients like Hyaluronic Acid, vitamin C, and Peptides to give your skin a smooth and sparkling texture easily.

Step-by-step Brief Guide to Help You Apply Face Serum

STEP- 1 Cleanse & Exfoliate Your Skin Gently

The first step in the process is to wash your face with a mild face wash , cleanser or scrub. Massage your forehead, cheeks, nose, and chin area in circular motions using a face wash or cleanser. Then rinse the face wash or cleanser  away with water to get rid of dirt and oil from your pores.

STEP- 2 Take a Few Drops While Using a thin Face Oil Serum

As we have told you before, not every gel is the same, so use the serum depending on the ingredients’ consistency. Take a few drops of serum on your fingers and gently rub onto your cheek, forehead, and nose/chin area in an upwards motion.

STEP- 3 Warm-up Your Thick Serum 

The thicker the serum is, the more warmth it needs before you apply it to your face. So, rub off a few drops of serum using both hands to make it warm. Then, apply the serum over your face thoroughly with gentle sweeping motions.

STEP- 4 Let Your Skin Absorb the Serum Completely

Once you have applied the serum, all you have to do is move your fingers on your face in circular motions. This way, you allow your skin to absorb the ingredients of the serum deeply.

STEP- 5 Wait Before Applying Moisturizing Your Face

Take a gap of at least one minute before you moisturize your skin, let it lock all the nourishing properties of your face serum.

Within a few days, you will see your skin transforming into more radiant and glowing.

3 Common Types of SERUMS You Must Consider

Check out the most common serums available in the market for all skin types.

1. Brightening Serums

Skin problems like hyperpigmentation or discoloration are so usual: Brightening serums containing Vitamin C, Niacinamide, etc., can be an excellent option for you. Both of these ingredients help in making your skin even tone.

2. Anti-Aging Serums

Designed to fight Anti-aging signs, ‘Anti-aging Serums’ are also rich in ingredients like Vitamin C and Vitamin B3 to diminish the fine lines and wrinkles.

3. Hydrating Serums

Hyaluronic acid is the most popular ingredient found in Hydrating serums to provide an extra boost of moisture for your skin. FYI, ensure to apply hyaluronic acid in a humid area. Otherwise, it will leave your face dry.


A product by ‘Mehr Skincare,’ this face serum for oily skin is enriched with the goodness of 100% natural ingredients such as Jojoba oil, Juniper berry, Geranium, Carrot seed, Rosemary, and Cypress.

Directions: Apply 2-3 drops of this face serum every day after cleansing and toning your skin to get bright, supple, and flawless skin.

  • VITAMIN C 20% SERUM by Sage Apothecary

Are you looking for the best Vitamin C serum in India to repair your damaged skin? Here is an excellent option for you from Sage Apothecary’s skincare collection. This lightweight serum activates collagen production (the amplest protein in your body), resulting in slowing down your skin’s aging.

Directions: Wash your face & neck area with an organic face wash and then massage the serum into your skin. Leave it for a few minutes, and apply a moisturizer again with naturally derived ingredients.


Ace your skincare game with all this Aloe Vera and Guduchi face serum by Seer Secrets. From reducing acne or wrinkles, lightening blemishes, providing Hydration to the skin, and more, it shows tremendous changes in your skin.

Directions: This face serum for women can be a perfect night regimen, so apply a few drops of it on your face and neck to get clear, soft, and youthful skin.

We hope  this blog will be beneficial for you!